We all experience quieter periods in our businesses, and while they can feel a bit unsettling, they also present a golden opportunity to tackle those “one day” tasks that often get pushed aside. Let’s explore some practical and productive activities you can do when business slows down.
1. Back Up Your Files
If backing up your files has been on your to-do list for far too long, now is the perfect time to get it sorted.
- Digital Backups: Ensure your important business documents, client files, and creative assets are stored securely. Use tools like OneDrive, Google Drive, Dropbox, and/or an external hard drive. For more ideas, check out this blog post << 10 things to back up >>
- Emails: Archive older emails and save attachments you may need later. A clean inbox feels incredibly refreshing.
Backing up your files is like giving yourself peace of mind. You will thank yourself later!
2. Tidy Up Your Desk and Digital Workspace
A tidy space promotes a tidy mind. Start with your physical desk:
- Clear away clutter and file any paperwork.
- Organise stationery and supplies.
- Add something inspiring, like a plant or photo.
Once that is done, turn your attention to your computer:
- Delete unnecessary downloads and duplicate files.
- Create folders for better organisation.
- Update software and ensure your devices are running smoothly.
- Review the subscriptions you pay for in your business. Are they used and still needed?
The small effort will leave you feeling motivated and ready to dive into projects when things pick up.
3. Dive Into The Canva Reset
This is a perfect time to reassess your Canva account! My program, The Canva Reset, guides you through organising and optimising your workspace.
- Organise your brand hub
- Sort your designs and templates into folders.
- Delete designs you no longer need.
- Create a system for easy access to your assets.
An organised Canva account makes designing quicker and more enjoyable, saving you precious time later. Check out The Canva Reset << here >>.
4. Invest In Learning
Quiet periods are ideal for self-improvement. Whether it is learning something new or upskilling, consider:
- Taking an online course related to your industry.
- Watching tutorials on tools you use regularly.
- Reading business or mindset books to spark inspiration.
Even small improvements in your skills or knowledge can have a significant impact on your business. Looking for a collection of helpful, bite sized training videos? Check out the Blooming Biz Academy << here >>. (Use the code MARIE to get a discount!)
5. Review and Refresh Your Website
Give your website a fresh set of eyes:
- Check for outdated information.
- Update your portfolio or testimonials.
- Ensure your links are working and your branding is consistent.
- Update the plugins and backup your website. (If you don’t know how to do this, ask your web developer.)
If you have been meaning to tweak your SEO or improve your About page, now is the time.
6. Plan Your Content
Content planning is one of those things that always feels like a good idea but is hard to prioritise. Use this quiet time to:
- Map out your social media strategy for the next month or quarter. Ask ChatGPT to help you.
- Create a bank of ideas for blog posts or newsletters.
- Batch-create graphics, captions, or email drafts. Need some templates? Check out this bundle from Appsumo << here >>.
Having a plan in place makes marketing feel less overwhelming when business gets busy again.
7. Reach Out and Reconnect
Strengthen relationships during quieter periods by reaching out to:
- Past clients to check in and thank them for their support.
- Potential clients or collaborators to start conversations.
- Your network, either online or in-person, to keep your connections warm.
Building and nurturing relationships is invaluable for long-term success.
8. Reflect and Reassess
Finally, take time to reflect on your goals and reassess your business direction. Ask yourself:
- What has worked well this year?
- What needs improvement?
- What goals can you set for the next three months?
Quiet times can provide clarity and help you make informed decisions moving forward.
Wrapping Up
A slow period in business does not mean a wasted one. By focusing on organisation, learning, and connection, you can set yourself up for even greater success when things get busy again.